Kurt Tyson has been appointed New Zealand commercial sales director for EssilorLuxottica Wholesale, based in Auckland. Tyson brings more than 20 years’ experience in commercial marketing roles, with a highly successful record in leading and managing large corporate teams, said the company. Tyson’s background is in sport and entertainment, including roles at the Crusaders and TAB prior to his former position as SkyCity Entertainment Group’s head of marketing.
"I am extremely excited to join EssilorLuxottica. This is a vibrant, purpose-driven company and its mission to help people around the world to ‘see more and be more’ really resonates with me,” said Tyson. “I'm looking forward to supporting the many amazing independent optometrist practices we have here in New Zealand to service the needs of their communities.”